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With a goal to strongly position their brand name in the international jewellery market, the husband and wife team of Piero Marangon and Laura Bicego, created Nanis in 1990, together with Piero’s brother, Paolo Marangon, former architect, hence art director and designer of Nanis jewellery. Laura Bicego is not new to this field as she comes from a well-established family of jewellers, and Piero Marangon, too, has been working from a very young age in the family jewellery company, thereby developing his extensive know-how both in jewellery skills, trade and marketing.
The concept of the company is based on the principles that have long been used to build the reputation and success of Italian fashion houses worldwide. Continual research and analysis are applied to both the product and the company’s image through creativity, innovation, communication and packaging, and an extensive international sales network has been implemented to ensure widespread distribution. Teamwork has also always been a key element in the philosophy of the company – both in-house and with their external partners. Nanis has established what they refer to as the “Nanis Team Organisation” (NTO), which focuses on bringing people together and on getting all those involved to effectively broadcast the same message and promote a consistent company image.
Nanis’ elegant logo and distinct black and white packaging already sets the tone. Their trendy creations range from sophisticated, minimal clear-cut designs to more elaborate pieces which all combine traditional manual skills with highly developed technology. Long necklaces, large sculptured rings and lightweight earrings are all part of the mix of their Crumple, Papete and Slip collections. The jewellery is in 18k gold, sometimes plain or more often in combination with diamonds and natural stones. Certain pieces may be cleverly transformed so as to be worn in more than one way. Nanis takes pride in its high quality craftsmanship with its careful selection of the most suitable stones, its faultless finishings, fine polishing and handcrafted engravings. As such, Nanis is a guarantee of unconventional elegance while belonging entirely to the great creative “Made in Italy” tradition.
One of Nanis’ most original and popular concepts is its famous Love Signs - the perfect personal gift for someone who is close to your heart. This little gold mirror necklace and its sharp diamond point stylus were created to convert all the most precious moments of your life into unforgettable love signs.
Another original idea which is appreciated by avid Nanis clients is the exclusive Nanis Club to which they may adhere. Membership gives them a number of privileges, including constant updated information on new collections as well as on the world of jewellery and art in general. In addition, members have the opportunity to benefit from special promotions and may have fun playing, and hopefully winning, small prizes.
Nanis is present at the main inter-national jewellery shows including Basle, Tokyo, Las Vegas, Vicenza and New York and their creations are distributed in most countries worldwide and may be found in renowned shops such as Harrods in London, Takashimaya in Japan, Saks Fifth Avenue in the USA and Al-Futtaim in Dubaï.
NANIS
Via del Lavoro, 33
Trissino – Vicenza
ItalyTel: +39 0445 490444
www.nanis.it
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